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Hey there, I'm Shelby!

I'm a designer / strategist / explorer. 

Or keep reading to learn about me and my design journey. 

💡 my design journey

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From Designing to Co-Designing to Collective Dreaming: Three Slices in Time by Sanders & Stappers (2008)

I’ve had an interest in design for as long as I can remember, but UX and human-centered design wasn’t an area of design I was familiar with until I studied at Purdue.

 

When I was young, I thought I would become an architect. I was also extremely interested in interior design. I would sit in my room and draw floor plans of my house until my hand went numb. Once it came time to pick a major for college, I explored different options for design specializations. I had some experience with graphic design and building websites, so Visual Communication Design (VCD) sounded up my alley. I majored in VCD for a semester and realized I was missing something.

 

I never knew how to put into words why UX was more my fit than VCD until I came across an article by Sanders and Stappers that included the visual above. The article made it seem so simple, but it was something I couldn’t pinpoint for a year; all of the design specializations I had previously had an interest in focused on the designing of things or products. In human-centered design we design for purpose. I knew that if I stayed with VCD, I wouldn't feel fulfilled in my work.

 

By finding human-centered design, I’m able to uphold my values through the work I create and I'm grateful for the opportunity to practice this each and every day.

In Summary...

💻 my current position

Experience Designer @ PNC Financial Services

🚂 alum of

Purdue University with a B.S. in User Experience Design with minors in Psychology and Art & Design, and a certificate in Entrepreneurship & Innovation

🎨 interests

Hobbyist fashion designer

Amateur antiquer

​Architecture enthusiast

Art museum frequenter

Professional playlist maker

Cat lover (ask me about my cat, Stella)

🏡 finding home

Grew up in small-town Ohio

Went to college in West Lafayette, IN

Lived in Chicago, IL for a year

Moved to Philadelphia, PA a few years ago!

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